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The Authority Guide to PR for Small Businesses Use the ~ The Authority Guide to PR for Small Businesses Use the Power of Public Relations and the Media to Reach Your Target Customer and Grow Your Business Steve Bustin This Authority Guide shows you how to grab the headlines for all the right reasons reach huge audiences and grow your business by accessing the media to tell your story

The Authority Guide to PR for Small Businesses Use the ~ The Authority Guide to PR for Small Businesses Use the power of public relations and the media to reach your target customer and grow your business Authority Guides Book 10 eBook Steve Bustin Kindle Store

The PR Authority The One Stop For All Public Relations Info ~ PR or public relations relates to the relationship between consumers and brands With our help you will be well on your way to The One Stop Shop For All Public Relations Info

Public relations for small businesses The youpowered PR ~ Public relations for small businesses The youpowered PR agency If you’re a new small business you might not feel ready for a public relations agency They’re big and fancy and most importantly expensive But getting press is not just for big companies with a fat PR budget

Public Relations Tips for Small Business PR Success ~ 1 Public relations and advertising are not the same thing Paid advertisements are the way a company represents itself A PR campaign on the other hand creates unpaid organic contact between a business and its audience to build brand awareness PR is about thirdparty credibility explained Simonian

Power and Public Relations ~ Power and Public Relations Paradoxes and Programmatic Thoughts Robert L Heath University of Houston Judy Motion University of New South Wales Shirley Leitch University of Wollongong “From Plato forward philosophers have struggled to define power which is at heart the capacity to bend reality to your will” Meacham 2008 Newsweek p 34

Public Relations Builds Awareness of Your Business ~ Public relations PR efforts like advertising can help to build business and product awareness among target buyers and end users often at a fraction of the cost of advertising Many small and large businesses consciously utilize PR as a way to obtain free advertising about their products and services

Stay legally compliant ~ Keep your business compliant with state and federal business laws Your legal responsibilities will depend on your business and location Keep your business compliant with state and federal business laws Your legal responsibilities will depend on your business and location

MGT 101 NAU Final Study Guide Flashcards Quizlet ~ Start studying MGT 101 NAU Final Study Guide Learn vocabulary terms and more with flashcards games and other study tools

Power of Public Relations SlideShare ~ 1 Power of Public Relations Overview 2 The actions of a corporation storegovernment individual in promoting goodwill between itself and the public the community employees customers etc 3 The Importance of Public Relations • Maintaining the organization’s relations with its publics